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Claims Focus - Principles of claims substantiation

22/11/2018

claims subs

The EU Cosmetics Regulation does not give an approved list of tests or claims, but claims are required to be substantiated so it is the company’s responsibility to decide how to prove cosmetic claims.  It is ultimately for the Responsible Person putting the products on the market to decide what is the combination of data needed to support all claims for a product, interpret that data and assess whether it is enough to substantiate the claims made.  Getting it wrong could have major financial and reputational impact.

Do you feel comfortable with the substantiation in place for your products in case of a challenge by authorities?  Is the data from raw material suppliers sufficient?  How many panellists are needed for consumer tests?  Which test for which claim?

At the CTPA seminar ‘Cosmetic Claims, what you should know before marketing and advertising cosmetics’ on 11 December, representatives from raw material suppliers, testing house and consultancy companies will give an overview of the principles of claims substantiation.  In particular, they will cover data supplied by raw materials suppliers, which test is suitable for which claim, and interpretation of the data to ensure claims are substantiate.  A case study will also bring to life all this process, to give a better understanding on how all this works in practice.

Book your place at the CTPA seminar ‘Cosmetic Claims, what you should know before marketing and advertising cosmetics’ to gain insight and expertise on cosmetic claims and how to comply with the requirements.